Why is a logistics aggregator required for Your e-commerce Business?
The
value of e-commerce logistics in India accounts to around 300 billion
dollars, as per a Bangalore-based market research association. About 15% of the
nation’s GDP is spent on logistics and transportation expenditure.
Additionally, the logistics market in India was reported to grow at a pace of
more than 12% in 2020. This development is driven by the e-commerce,
manufacturing, and retail industries. Hence, to maintain your e-commerce
business, you need services exclusively made for online business
growth.
What is a
shipping aggregator?
Shipping
Aggregator, also known as Logistics or courier aggregator, usually cooperates
with various shipping organizations to help e-commerce vendors in enhancing
their logistics tasks such as delivery for e-commerce businesses. By collaborating with multiple third-party
courier partners, the shipping aggregators offer online sellers a wide range of
shipping alternatives.
For any
type of industry, the business associates must maintain a legal agreement of
consent to work under legitimate limitations. Hence, shipping service providers
are also liable to complete a similar legal procedure to keep the clients from
unfortunate losses or possible cheats.
Why is a
logistics aggregator required for Your e-commerce Business?
Here are
some reasons that depict the need for a shipping aggregator for your business:
- wide pin code reach
Some
carrier companies are serviceable in specific locations where others are not.
As a shipping aggregator works with a number of carriers, it gets access to a
varied range of pin code locations across the nation as well as the globe.
Hence, with a shipping aggregator, your e-commerce business can reach a massive
customer base.
- The facility of the multifunctional platform
One of
the valuable shipping services you get from a courier aggregator is a facility
to manage multiple business processes on a single platform. For example, Cod shipping services, returns
management, proceeding orders and so forth. Also, no need for external
assistance is required to process your orders.
- Shipping rates options
Multiple
courier partners come with varied services and shipping rates. You can navigate
through available courier options and find the best match for your order
requirements ( pickup and delivery location). Additionally, you can select
services that your customers prefer the most, like cheap shipping rates.
- Payment alternatives:
Shipping
aggregators offer varied payment methods such as COD and prepaid, as well as
providing customers with the option to choose from multiple payment getaways (
Credit/Debit cards, mobile payment apps, etc.), giving them maximum
convenience.
- Marketplace and Website integration
With the
help of APIs, you can integrate your e-commerce website or marketplace with the
shipping aggregator. These APIs extract order data from your website and save
them on the shipping dashboard. Hence you can process your orders quickly from
the dashboard itself. This prevents any order loss and keeps your e-commerce
site well synchronized with the shipping procedures.
- Easy return and exchange management
Having
multiple carriers allows you to process return orders without any hassles. You
just need to pick a carrier partner that can efficiently perform the task.
Also, as you can manage shipping proceedings using a single platform, you can
directly place the return order from there. As shipping aggregators connect you
with vast pin codes, you can remove restrictions on locations over return
orders.
Conclusion
So these
were some of the reasons why a logistics aggregator is required for
your e-commerce business.
However, another essential factor to remember is that shopping aggregators suit
best when your e-commerce business has less than 3000 orders to fulfil per
month. This is because they connect you with multiple shipping partners in a
rapid and simple manner.
However,
in case your order volumes cross 3000 orders per month, it is more convenient
to make a direct tie-up with courier partners since that would provide you
needed transparency of the performance of your courier partner.
Connect
with Shyplite, the best shipping software for e-commerce, and enjoy the benefits of strong API
integration, courier rate calculator feature, updated shipping dashboard
and many more to organize and regulate your shipments. Also, get access to
27000 pin codes in India, 220 other countries and a vast network of 90,000 plus
vendors across the country and globe. It allows you to cooperate with over 30
shipment partners helping your business to reach a broad audience.
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